NEWS RELEASE
FOR IMMEDIATE RELEASE
April 01, 2021
Contact: Oodaalolly Chocolate
Oodaalolly Launches Magical Mushroom Bar As The Age of Aquarius Dawns
SAN FRANCISCO, California - We felt the time was right — foretold, you might say — to release a chocolate bar that ushered in a New Age. "As we all celebrated the successful landing of Perseverance on Mars, Hernan and I realized a few things," says Oodaalolly co-owner Jeremy Burnich, "first, that the red planet was in alignment with Jupiter and also that the moon was in the Seventh House."
"That's right," Oodaalolly founder Hernan Lauber chimed in. "This is the dawning of the Age of Aquarius." To celebrate this once every 2,150-year confluence of cosmic events, Oodaalolly initiated Project: Shine.
Project Shine: A Chocolate That Opens Minds By First Opening Eyes
The guiding principle behind our Aquarian chocolate mandate was simple: Let the sunshine in, open up your heart, and let it shine on in.
The visible spectrum of light that people can perceive with their eyes can be split with a prism. What if we could endue chocolate with that light? After multiple experiments, Oodaalolly found a way to craft chocolate that not only reveals the color spectrum but also tastes amazing and launches you on a journey of self-discovery and towards a higher plane of existence.
"It shows you what light is!" said Lauber excitedly.
"The light from the sun makes all life possible," continues Burnich, "and we had to figure out a way to let that sunshine in. When people see this chocolate, they are drawn to it. They have to eat it, thus quite literally letting the sunshine in."
"That was our high-five moment," said Lauber as he and Burnich high-five, "when we knew, we had a mystic crystal revelation."
"We also put some mushrooms in the chocolate too," concedes Burnich.
These 70% cacao light-bending dark chocolate bars contain cacao from the Philippines, unrefined sun-charged cane sugar crystals, cocoa butter, and organic Ganoderma lucidium mushrooms. It has tasting notes of harmony and understanding with hints of sympathy and trust abounding.
"This is an exciting month with some great new developments, and we are on pace to deliver even more in the upcoming quarter as peace guides the planets and love steer the stars as we leverage various digital marketing channels and employ SEO best practices to acquire and retain customers while maintaining ROAS and delivering on revenue projections."
About Oodaalolly Chocolate
In 2017 Hernan Lauber founded Oodaalolly in San Francisco, California. As a Filipino-American and son of a Swiss chocolate maker, Hernan decided to blaze a new path in his family's chocolate heritage by blending the best of his upbringing's two cultures.
Oodaalolly focuses exclusively on direct trade sourcing of ingredients from the Philippines and combining them with time-honored family recipes and techniques to create world-class proudly Filipino chocolate.